About us

Welcome to Jnova LLC! We’re a passionate team dedicated to making dogs (and their humans) look, feel and live their best. We believe every dog deserves style, comfort and a little bit of fun — so that’s exactly what we set out to deliver.

Our Story

We started Jnova after seeing how so many dog owners want more than just the basics. Whether it’s stylish apparel, cool sunglasses, soft-beds, hair accessories or training aids like poop-training gear, we realised there was a space to bring all of these together under one brand — with quality, design and care at its core.

What We Offer

• Apparel & sunglasses to keep your pup looking sharp and protected in the sun.
• Comfortable beds where they can relax in style.
• Hair accessories, because yes — your dog can accessorise too!
• Practical training gear (poop-training included) to make life easier for both of you.
• Our goal: to mix function + fashion + fun, so your dog is always comfortable and confident.

Our Mission & Promise

At Jnova we aim to bring joy to the everyday lives of dogs and their people. We promise:

• To deliver products that are well-made and dependable.

• To design with purpose — thinking about your dog’s comfort, mobility and personality.

• To keep things simple, honest and friendly: from browsing our site to receiving your order, we want you to feel good about choosing us.

• To continuously improve and grow — listening to your feedback, staying ahead of trends, and making sure your dog’s next favourite item is just around the corner.

Why Choose Us?

Because we combine passion with practicality. We’re dog-people ourselves, so we know the little things matter: how a collar fits, how a bed supports, how training gear can make the difference. We design for real dogs, real lives.